Monday, April 19, 2021

Welcome to the Launching Technology Ventures (LTV) blog!  We (Jeff Bussgang, 
Lindsay Hyde, and Reza Satchu) teach this class to second year MBA students at Harvard Business School to help better prepare them as founders, to start their own companies, or as joiners, to join a start up, typically in a product managementmarketing/growth or business development role. We do not focus on raising capital as there are other courses at HBS that do so.

The class is taught using the case method, which eschews the classic lecture-style format and, instead, puts the student in the role of decision-maker when there is no clear, "right" answer.  The goal of the class is to focus on the practical tools required to conceive, build and launch a startup - particularly pre product-market fit startups.  Thus, the focus of the class tends to be more tactical than strategic. The class meets twice per week and runs for 14 weeks (i.e., 28 sessions). In each session, we focus on the experiments that startups run -- whether they are customer value proposition experiments, business model experiments or go to market experiments -- and how to be more effective at running those experiments in a startup environment. 

You can see the schedule of sessions and guests that attend the class to help us bring the case to life in the tab above labeled "LTV Course Schedule".  There are supplemental readings that we assign to each case to help round out the students' exposure to the topic at hand, which can be seen in the tab above labeled "LTV Syllabus".

Fall 2022 is the thirteenth year for Jeff, a former entrepreneur and now venture capitalist who created the course in partnership with Professor Tom Eisenmann. Reza, a serial entrepreneur, is teaching the course for the third time this year, and it will be the first year for Lindsay, an experienced entrepreneur and VC.

We assign a paper instead of a final exam.


- Jeff Bussgang, Lindsay Hyde, and Reza Satchu

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